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Archaic is the Webmaster of Bulbagarden, having operated the website since 2002. He has been a part of the online Pokémon fandom since 1999.
Outside of Pokémon, Archaic works as a marketing academic and consultant. He has lectured for courses on topics related to consumer behaviour, consumer culture, and marketing ethics. His academic research centers around the exploration of the antecedent factors for consumers' privacy protection and self-disclosure behaviours in social media.
Pokémon GO recently suffered from a technical glitch resulting in some Trainers gaining to access ticket-gated content for free during the Kanto event. While this was obviously great for those who were able to take advantage of it, this understandably devalued the tickets others bought and paid for. To make up for this, Pokémon GO is adding a bonus event to the Kanto tour for all ticket holders.
In one of the most anticipated announcements in the history of the Pokémon franchise, three new games set in the Sinnoh region have just been announced during the Pokémon Presents video presentation for Pokémon Day 2021.
In the latest of what seems like an never ending stream of clothing brands announcing special Pokémon collaborations, UK retailer Zavvi has revealed details on its line of limited edition items celebrating Pokémon's 25th Anniversary. The collection, which centers around the iconic Generation 1 Pokémon Pikachu, is scheduled to go on sale on the Zavvi website on Pokémon Day, February 27th, in a staggered rollout. While Zavvi is a UK based retailer, their website does offer international shipping, and there appear to be no limits on Pokéfans outside of the UK scoring themselves any of the items in the limited collection, or any of the other Pokémon clothing and merchendise that the company sells.
Pokémon Day 2021 is upon us, marking the 25th anniversary of the release of Pokémon Red and Green in Japan. The day will kick off with a special Pokémon Presents presentation at midnight Japan time, with a promised 20-minute-long stream of Pokémon news. Ahead of this special presentation though, we need to have a chat. A chat about how we as a fandom respond to news and announcements, particularly when those announcements weren’t quite what we were hoping for. Because quite frankly, if we’re going to see the same kind of behaviour with the Pokémon Day announcements this year as we’ve seen with other unpopular announcements like Sword & Shield not including the entire National Dex, or Pokémon UNITE, then we’ll only have proven we don’t deserve to have good things.
Cheating, in one form or another, has been been endemic in Pokémon GO ever since the global phenomenon first hit the streets in 2016. Many players may have seen initial efforts at things like location spoofing as simple time saves and effectively non-issues, or even outright required for play for some players with disibilities or living in remote locations with few PokéStops. From these relatively innocent beginning however, we've seen growing examples of more flagrant, outright cheating spurred by desires for an unfair advantage over other players, such as save game editing and bots, spurred several waves of bans from Niantic.
In perhaps the least surprising Pokémon Day news yet, a special Pokémon Presents video presentation has been announced to kick off Pokémon Day celebrations. The presentation will air from midnight Japan time on Pokémon Day, February 27th, and feature roughly 20 minutes of Pokémon news.
TheCapsFan leads a lively discussion on predictions for the upcoming 25th anniversary of Pokémon. Join him, along with Archaic, Rhodehawk, WyndonCalling, celadonk, and Blazing Larvesta, as they guess about impending news.
Australian clothing brand BlackMilk has announced the company will be releasing a new range of Pokémon clothing, with the line to go on sale this March 2nd.
The Pokémon Company International has recruited a new Director of Digital Consumer Engagement, Narbeh Minasians. Narbeh joins TPCI after more than a decade at Nickelodeon Animation, where he has spent the last four and a half year working as the Director of Nickelodeon's online social content and marketing. Narbeh is also a Director of The BRIC Foundation, an organisation which works to increase representation of women and people of underrepresented groups in the Entertainment, Gaming, Media, and Tech industries.
Opposuits, a novelty suit company based in The Netherlands, unveiled earlier this week its upcoming licensed collaboration with The Pokémon Company. The suit features first generation starter Pokémon Bulbasaur, Squirtle, and Charmander, alongside franchise mascot Pikachu, and includes a jacket, pants, and matching tie.
In a statement provided to multiple media organisations, McDonalds responded to the ongoing shortages of Pokémon 25th Anniversary Happy Meal Toys and Cards, and confirmed they are working with supply chain partners to restock these items. Their official statement stopped short however of directly acknowledging the ongoing flagrant scalping of these product on online auction sites such as eBay.
In a blog posted this week, Niantic CEO John Hanke has announced the launch of the Black Developers Initiative (BDI), as an extension of their existing Beyond Reality Initiative. The Black Developers Initiative will provide special funding for new projects from Black game development teams for the Niantic platform. Teams who are approved for BDI will receive five months of funding to develop a real-world augmented reality game, as well as direct mentorship and development support from the Niantic team themselves.
The real test for anyone wanting to catch these Pokémon cards and toys won't just be how far and wide you're willing to travel across the land. In a sad addition to the list of why we can't have nice things, the rollout of these Happy Meals has been marred by reports of scalpers and overzealous adult collectors snapping up all available stock.
It's seemingly taken about four months for anyone outside Japan to really take notice (to be fair, it was 2020), but Ambrella, the Japanese-based developers of a number of Pokémon spin-off titles, was fully merged into Creatures, Inc. on October 16th, 2020.
According to several reports in the Japanese media, Kawamatsu Kazuki, a 23 year-old unemployed Japanese man from the Minami ward of Nagoya, was recently arrested under Japan’s Unfair Competition Prevention Act for alledgedly generating and selling hacked Pokémon in Pokémon Sword and Shield, including both shiny Pokémon and Pokémon intended for competitive play. Under Japanese law, it is an offense to offer services to bypass technical limitation measures in software, including modifying the save data of video games.
Joining in on Pokémon's 25th anniversary celebrations, clothing brand Levi's is releasing a special collection inspired by the classic first season of the Pokémon anime.
The Pokémon Company International today announced the launch of Top Deck Academy, a new weekly video series designed to help players of all ages to improve their skills at the Pokémon Training Card Game.
The Pokémon Company International has announced that New Pokémon Snap will launch worldwide on April 30. Digital pre-orders for the game are now available via Nintendo eShop.
The Pokémon Company International has today kicked off celebrations of the 25th anniversary of the Pokémon franchise with a live action retrospective video showcasing each generation of Pokémon to-date.
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