TPCI invites fans to share photos and videos of their Pokémon memories ahead of Pokémon Day on February 27th, using the hashtag #PokemonTogether

Ahead of Pokémon Day celebrations on February 27th, The Pokémon Company International has launched a new campaign entitled Pokémon Together. The campaign invokes the spirit behind the overarching themes of connectivity that have been a part of the franchise since day one, asking fans to share their love for and memories of the franchise through social media using the hashtag #PokemonTogether. A selection of the posts made on this hashtag will be featured in a special Poké Ball mosaic that will be unveiled on Pokémon Day.

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In the leadup to Pokémon Day, the various official Pokémon social media channels will also showcase a collection of testimonials from the wider fan community, showcasing the feelings and emotions that people have attached to the franchise and its characters.

"Since its beginning, Pokémon has had the unique ability of physically and virtually bringing people together. In 2023, we look forward to recognizing this aspect of the brand and inviting its remarkable community of fans to experience the many ways they can connect and ‘Pokémon Together’ across the franchise. We welcome Trainers to Play-, Discover-, Watch-, Collect-, Trade-, and beginning this Pokémon Day, Celebrate Pokémon Together."