- Joined
- Dec 30, 2015
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I don't blame them at all for trying out a new art style, or, heck, even trying to save their money.It's commercial art. The person ultimately in charge of the look and feel of an anime series is usually the leader of the production himself (監督, the "director"). I'm assuming either the chief director Yuyama or director Tomiyasu. Whatever the case, the art director, the animators, etc. (basically the creative fields) follow their ideas and use them as support to create their art.
Anime is expensive, and The Pokemon Company isn't just simply tossing money at OLM, the animation studio for the line of Pocket Monsters anime series. Since XY, the series has employed a sharper use of bank animation (what the west would like to call "stock footage") to keep the costs low (key animation is paid by the drawing, so drawings per episode is limited) while still allowing the series to consistently look good. The reason the art style shift happened in SM was because of a transition from Japan's typical use of limited animation (a blend of traditionally-drawn frames and digital color) to full 2D digital production. OLM has yet to fully utilize the potential of this new workflow, but the perks from working full-on digital, such as the ease of timing frames of animation, has made it even more convenient than it has ever has been for Japanese animation employees working in such a hectic industry. The new production workflow also allows potential upsales of newer episodes into 4K resolution without a reduction in image quality with ease. The art style change itself was not only to reflect the tone of the new series, but also to provide a flexible canvas for key animators to express a wider range of emotions, with motion, without being forced to stay so religiously by-the-books with such rigid character designs, i.e. have more fun with their work.
I prefer the classic art style that was done away with a long time ago, but I can understand this.